Chorizo is the new Racing Sausage
Chorizo, a tasty Mexican sausage, will join fellow meaty friends Hot Dog, Bratwurst, Polish and Italian as the newest member of the Klement's Famous Racing Sausages team at Miller Park.
Chorizo, who will be adorned with a sombrero and decked out in red, green and white, will be formally introduced on Thursday at a press conference at Miller Park.
Latino community leaders had lobbied the Brewers and Klement's to add a Mexican mascot. The unveiling is in conjunction with Cerveceros Day, set for Saturday night at Miller Park.
The addition of a 5th Klement's Racing Sausage should provide Klement's and the Brewers with new marketing and promotional opportunities, especially in the growing Latino community.